Promoter

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BlueBand Sports
Official Promoter of Indian National Rally Championship

Igniting the Passion for Motorsports in India

Welcome to BlueBand Sports, the driving force behind the Indian National Rally Championship (INRC).

At BlueBand Sports, we are proud to be the leading promoter of the Indian National Rally Championship, India's premier rally racing event. With a passion for motorsport and a dedication to innovation, we have redefined the landscape of rally racing in India since taking over the contract.

Our Journey

Since our inception, we have embarked on a journey of transformation, pushing the boundaries of what rally racing can achieve in India. With successful seasons in 2022, 2023, and 2024, we have continuously raised the bar, introducing new ideas and initiatives to enhance the INRC experience.

A Legacy of Innovation and Growth:

  • Expanding the Horizon

    We've strategically increased the number of rally rounds, starting with 4 in 2022, followed by 6 in 2023, and maintaining the momentum with another 6 rounds planned for the ongoing 2024 season.

  • Environmental Focus

    In 2023, we embraced the theme of sustainability by launching the "Go Green" initiative, planting trees at all rally venues to mitigate carbon emissions.

  • Pushing the Limits

    Night Stages: We introduced night stages to add an extra dimension of challenge and excitement to the INRC.

  • Record Entries

    In Coimbatore, we achieved a record-breaking 76 entries, showcasing the growing popularity and competitiveness of the championship under our leadership.

  • Unveiling Exotic Locations

    Every year, we've meticulously curated the INRC calendar to include breathtaking and exotic rally locations, offering a diverse and exhilarating experience for participants and spectators alike.

  • Talent Hunt: Investing in Tomorrow's Champions

    Recognizing the importance of nurturing young talent, we've launched a dedicated Talent Hunt program. Through this initiative, we support local talent and offer a chance for the winner to secure full sponsorship for the subsequent INRC round.

  • Digital Transformation

    We're committed to continuous improvement and are actively developing a mobile app to streamline the entire documentation process for the INRC.

Innovations and Achievements:

Stable Calendar

For 2024, we released a stable calendar for the full year, offering participants and fans a clear roadmap of the INRC season.

Theme for 2024

The theme for the 2024 season is "Lightning," symbolizing energy and power, reflecting our commitment to innovation and progress.

Spreading the Rallying Fever

  • National Television Broadcast

    We've ensured that every round of the INRC reaches a wider audience by securing national television coverage on DD Sports. This extensive broadcast exposure has significantly boosted the visibility and popularity of the championship.

  • Media Magnification

    Our commitment extends beyond television. We've actively collaborated with prominent national magazines across the country, resulting in the publication of captivating articles that delve into the world of INRC, further igniting the passion for motorsport amongst the Indian public.

The BlueBand Sports Effect

Our unwavering dedication to promoting the INRC has yielded remarkable results:

  • Spectator Surge

    We've witnessed a significant increase in spectator attendance at rallies, signifying the growing appeal of the sport under our leadership.

  • Competitor Confidence

    The number of participants entering the INRC has risen steadily, reflecting the trust and excitement surrounding the championship.

  • National Appeal

    Our efforts have garnered interest from various state motorsports clubs across India, each vying to host a round in their city.

  • Social Media Blitz

    We've successfully built a strong online community, surpassing 100,000 loyal followers on Instagram.

Looking Ahead

BlueBand Sports is on a mission to further revolutionize the Indian motorsport landscape. As we navigate the 2024 season with the electrifying “Lightning” theme, symbolizing both electric power and the thunderous roar of engines, we remain steadfast in our commitment to:

  • Elevating the INRC to International Standards

  • Discovering and Nurturing Future National Champions

  • Creating a Thrilling and Sustainable Motorsports Ecosystem

Join the Rally

At BlueBand Sports, we invite you to join us on this exhilarating journey of rally racing excellence. Whether you’re a participant, spectator, sponsor, or motorsport enthusiast, there’s a place for you in the INRC family. Explore our website, connect with us on social media, and be part of the electrifying action of the Indian National Rally Championship.